Tuesday, February 3, 2015

Heightened scents: Do ambient fragrances make consumers purchase more? | EurekAlert! Science News

Controlling the sensory environment in a space can not only increase the comfort a person feels in the space, but also increase the likeliness for them to purchase and increases their willingness to pay prestige prices. A short but good read about a study conducted on the topic.



Heightened scents: Do ambient fragrances make consumers purchase more? | EurekAlert! Science News

Great article...but I'd add in freshening the air in your house...

Here is a great article on preparing your house for a quick showing. I would suggest as well that freshening the air makes a huge difference as well.

http://www.suburble.com/2013/10/selling-your-house-the-showing-check-list.html